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Scene+ is coming
September 22, 2022
to safeway in
Western Canada

September 21st, 2022 is the last day you can Earn & Redeem AIR MILES at Safeway in Western Canada

Scene icon left
Scene icon left
Text Reading 'Scene+ is coming September 22, 2022, to Safeway in Western Canada. It is the last day you can Earn & Redeem Air Miles at Safeway in Western Canada.'
Scene Icon right

IMPORTANT INFORMATION ABOUT AIRMILES AND HURRICANE FIONA

You may experience longer wait times with our Customer Care Centre as it is in Halifax and has been impacted by Hurricane Fiona. Please note that you are able to access your account or enroll by going to Sceneplus.ca or to the Scene+ app

FAQ

What is Scene+?

Scene+ is one of Canada’s leading lifestyle loyalty programs. The Scene+ program offers members opportunities to earn and redeem points when and how they want to be rewarded. Members can earn and redeem Scene+ points at Safeway and other participating grocery stores and pharmacies, for travel with Expedia, movies at Cineplex, dining at Swiss Chalet, Harvey’s, Montana’s and more.

Safeway Canada Homepage

Text Reading 'Safeway introduces Scene+. Turn groceries into points and points into groceries. Earn and redeem Scene+ points at Safeway today. Rewards so fresh. To 'Sign Up', click on the button below.' Text Reading 'You can win* groceries for a year. 1 weekly prize available! Every scan of your registered* Scene+ card enters you to win at any Safeway, Sobeys, FreshCo, Chalo! FreshCo, IGA West, Needs Convenience, or online with Voilà by Sobeys and Voilà by Safeway. Click on 'See Contest Rules' button to learn more.' Text Reading 'Click. Drive. Curbside. Shop online at Voila by Safeway. Pick up at Safeway. 'Shop now' from the button given below.' Text Reading 'Who wants a treat? Buy 3 Whiskas Temptations (180g) for just $9.99. Click on the 'See all deals' button for more information.' Text Reading 'A1C Testing and results in one appointment. Ask us about booking an A1C test. 'Find a pharmacy' button here. Text Reading 'Compliments Thanksgiving staples. Spend less time prepping and more time feasting. Click on the button below to 'Discover more'.' Text Reading 'Ask us about Covid-19 vaccines or flu shots today. Click on 'Book now' button given below.' Text Reading 'Get ready for Thanksgiving. 'View flyer' by clicking on the button given below.'

What's new

Get Ready for Thanksgiving

View Recipe
Lemon, Honey & Rosemary Turkey
Total Time
255 min
Serves
12
View Recipe
Balsamic Fig & Maple Gravy
Total Time
30 min
Serves
8
View Recipe
Jalapeno & Shredded Cheese Smashed Potatoes
Total Time
30 min
Serves
6
View Recipe
Perfect Pumpkin Pie
Total Time
225 min
Serves
12

Partner Update

Empire and its select banners across the country, including Safeway, will be transitioning from AIR MILES to Scene+ beginning in Atlantic Canada in August 2022, and then continue across the rest of Canada culminating in early 2023. Find frequently asked questions below.

What is Scene+?

Scene+ is one of Canada's leading lifestyle loyalty programs. The Scene+ program offers members opportunities to earn and redeem points when and how they want to be rewarded.

Scene+ will include our leading grocery, pharmacy, liquor and convenience brands in Canada, as well as travel through Expedia, banking solutions through Scotiabank, dining with over 700 Recipe Unlimited restaurants (like Swiss Chalet, Montana's, Kelseys and Harvey's), movies through Cineplex and redemption partnerships with great brands like Apple, Best Buy and many others.

Safeway Canada Homepage

Text Reading 'Safeway introduces Scene+. Turn groceries into points and points into groceries. Earn and redeem Scene+ points at Safeway today. Rewards so fresh. To 'Sign Up', click on the button below.' Text Reading 'You can win* groceries for a year. 1 weekly prize available! Every scan of your registered* Scene+ card enters you to win at any Safeway, Sobeys, FreshCo, Chalo! FreshCo, IGA West, Needs Convenience, or online with Voilà by Sobeys and Voilà by Safeway. Click on 'See Contest Rules' button to learn more.' Text Reading 'Click. Drive. Curbside. Shop online at Voila by Safeway. Pick up at Safeway. 'Shop now' from the button given below.' Text Reading 'Who wants a treat? Buy 3 Whiskas Temptations (180g) for just $9.99. Click on the 'See all deals' button for more information.' Text Reading 'A1C Testing and results in one appointment. Ask us about booking an A1C test. 'Find a pharmacy' button here. Text Reading 'Compliments Thanksgiving staples. Spend less time prepping and more time feasting. Click on the button below to 'Discover more'.' Text Reading 'Ask us about Covid-19 vaccines or flu shots today. Click on 'Book now' button given below.' Text Reading 'Get ready for Thanksgiving. 'View flyer' by clicking on the button given below.'

What's new

Get Ready for Thanksgiving

View Recipe
Lemon, Honey & Rosemary Turkey
Total Time
255 min
Serves
12
View Recipe
Balsamic Fig & Maple Gravy
Total Time
30 min
Serves
8
View Recipe
Jalapeno & Shredded Cheese Smashed Potatoes
Total Time
30 min
Serves
6
View Recipe
Perfect Pumpkin Pie
Total Time
225 min
Serves
12

For all other questions regarding your AIR MILES Reward Miles please visit airmiles.ca